Volunteer Board Director of Marketing and Communications

Marketing & Communications Director

Tasks Involved in Position

• Lead the Marketing and Communications Chair to direct the overall comprehensive marketing and communications strategy.
• Help lead team to oversee a consistent and active communication strategy to all stakeholders for the purposes of recruitment, program messaging, fundraising, awareness, and branding.

Responsibilities and Duties

• Sits on the executive committee
• Regularly attends board meetings and important related meetings.
• Contribute expertise to assist staff in establishing organizational marketing, branding and communication plans and initiatives.
• Build on current Learning Center brand and develop creative market outreach programs that will drive new business growth.
• Advise staff on strategies and development for various marketing communications channels and web presences including, electronic/social media (e.g. Facebook, Twitter, LinkedIn, etc), newsletter, public relations, website and printed collateral.
• Maintain and build relationships with key industry partners and members of the press in conjunction with staff efforts.
• Evaluate the effectiveness of marketing initiatives both internally and externally and provide support to the Development and Marketing team as needed.
• Identify key speaking engagements for staff and community to help market and brand the center.
• Prepares monthly Board Report and submits to Secretary prior to meeting for full board review.
• Regularly attends board meetings and important related meetings.
• Create website
• Design marketing plan
• Create marketing team

Benefits

Sit on board of directors of the foundation